Peloton to launch $2,195 Tread Flex as it bets on running to revive sales
Peloton said it will release its cheapest treadmill yet, the $2,195 Tread Flex, priced about $1,000 below its current lineup and marking the company’s first foldable device. The company also announced upgrades to the Tread Vision and the higher-end Tread+ Vision, completing a refresh of its treadmill range. The North American at-home treadmill market is forecast to grow 40% to $5.6 billion by 2030.