Australia imposes a 2.5% levy on major platforms with A$250mn+ ad revenue, regardless of news content
Australia has formally implemented a digital platform news bargaining law that levies a 2.5% charge on platforms earning more than A$250mn in annual advertising revenue, whether or not they carry news. Meta, Google, TikTok and LinkedIn fall within the scope, with LinkedIn added in early August. The rate was lifted from an initial 2.25%, while deals with large publishers can be credited at 150% and agreements with small and medium-sized outlets at 200%, subject to a cap of 25% of total liability per deal.