Ross Gerber: Tesla brand has gone negative, urges EV sale to Rivian; Rivian up 27%
On Monday, investor Ross Gerber said on X that Tesla’s brand value has turned negative and urged the company to sell its EV business to Rivian. Rivian reported a $144 million gross profit for 2025 and its stock jumped 27% on Friday, while Tesla’s net income fell 46% in 2025 to $3.8 billion.