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BLUFF raises $21 million led by 1kx on February 3, 2026 to scale its betting platform
On February 3, 2026 in Los Angeles, BLUFF announced a $21 million strategic raise led by 1kx to expand its betting and entertainment platform. The company reported 600,000+ sign-ups and over 125,000,000 bets in a three-month beta, with tens of thousands of daily active users. Former leaders from Stake, Bet365, William Hill and Bodog are on the team.