Official Melania Meme (MELANIA) is one of 2025’s most controversial PolitiFi tokens. Built on Solana and launched just days after the the debut of official TRUMP coin, MELANIA made a dramatic entrance: it briefly reached an all-time high of $13.73 in January 2025, then crashed more than 98% before rebounding over 110% from its October low. As of mid-November, MELANIA trades near $0.15, with a $141.8 million market cap, 882%+ daily volume spike, and more than 227,000 on-chain holders, a reminder of how fast sentiment and speculation move this token.
MELANIA token price | Source: BingX
Like TRUMP, MELANIA is not a utility asset. It trades almost entirely on political news, social media momentum, and market narratives surrounding the Trump family. When headlines break, liquidity surges: 24-hour volume recently jumped to $80.6 million, equal to 55.8% of its market cap, classic high-risk, high-volatility memecoin behavior. Traders should expect sudden rallies, sharp reversals, and liquidity spikes around political announcements, policy moves, and even viral online content.
In this article, you will learn what MELANIA memecoin is, how it works on Solana, its tokenomics, and how to safely buy MELANIA on BingX using spot or futures trading tools.
What Is Official Melania Meme (MELANIA) and How Does It Work?
Official Melania Meme (MELANIA) is a Solana-based memecoin built as an SPL token, meaning it uses Solana’s blockchain for transfers and settlement. Because Solana processes thousands of transactions per second with fees often below $0.01, MELANIA can be traded quickly and cheaply across centralized exchanges, including BingX, and Solana DEXs. There is no staking, governance utility, or protocol function; its price is driven almost entirely by hype, headlines, and community sentiment.
Source: Official Melania Meme
Unlike traditional crypto projects that promise utility or revenue, MELANIA is marketed as a digital collectible, not an investment. Both the official website and media coverage highlight disclaimers that frame ownership as an “expression of support,” similar to how the TRUMP token is positioned. That messaging, and its connection to a high-profile public figure, sparked massive early speculation: at launch, MELANIA spiked to an all-time high (ATH) of $13.73 before experiencing steep volatility. For beginners, the takeaway is simple: MELANIA works like any other Solana token, but its value comes from narrative, not fundamentals, so it should be approached as entertainment and high-risk speculation.
What Is $MELANIA Tokenomics?
The total supply of Official Melania Meme (MELANIA) is 1,000,000,000 tokens. The team allocation accounts for 35%, locked for the first 30 days.
MELANIA Token Distribution
• Team Vesting: 35%
• 30-day initial lock
• 10% of team allocation unlocks on day 30, around 3% of total supply
• Remaining 90% vests monthly over months 2–13 , around 2.25% of total supply per month
• Treasury: 20%
• Community Rewards & Engagement: 20%
• Public Distribution: 15%
• Liquidity: 10%
Note: Multiple trackers and analyses have highlighted high supply concentration shortly after launch, reports around 89% in a single wallet at one point. Concentration raises dilution and sell-pressure risk if large holders move tokens. Always verify current distribution on-chain.
Why Has $MELANIA Meme Token Drawn So Much Attention in 2025?
Much of MELANIA’s appeal in 2025 comes from timing and branding. The token launched just before Donald Trump’s inauguration and only days after the official TRUMP coin went live, creating back-to-back viral events. Within its first 48 hours, MELANIA briefly surged into multi-billion-dollar valuation territory, with tens of thousands of new wallets appearing on-chain and millions in inflows shifting away from other meme assets.
In November 2025, political prediction markets like Polymarket priced a 96% probability that the U.S. government shutdown would end within days, sparking renewed optimism in Trump-linked tokens and further accelerating liquidity into MELANIA.
Polymarket poll on the end of US government shutdown | Source: Polymarket
MELANIA also sits at the center of the fast-growing “PolitiFi” trend, where tokens tied to real-world public figures trade more like sentiment instruments than utility projects. Built on Solana, it benefits from low fees and high throughput, which makes high-frequency speculation easy and encourages short-term liquidity rotations. Traders often treat MELANIA as a proxy for political sentiment; price spikes have aligned with inauguration headlines, social media surges, and even developments around the proposed Trump Coin ETF, which has kept political meme tokens in the spotlight.
Mainstream media coverage only amplified volatility. Major news outlets highlighted conflict-of-interest concerns, ethics debates, and disclaimers stating that MELANIA is a “digital collectible” rather than an investment contract. Instead of slowing momentum, this scrutiny fueled more trading activity, with many speculators viewing controversy as part of the meme’s appeal rather than a deterrent.
How to Buy Official Melania Meme (MELANIA) on BingX
With BingX AI powering real-time order book data, price alerts, and trading insights, buying MELANIA is fast and beginner-friendly even during volatile market swings.
Buy and Sell MELANIA on theSpot Market
MELANIA/USDT trading pair on the spot market powered by BingX AI insights
1. Create and verify your BingX account.
2. Deposit USDT using crypto transfer or supported fiat channels.
3. In the search bar on spot trading, type “MELANIA” and open the MELANIA/USDT trading pair.
4. Choose your order type:
• Market Order: Buys instantly at the current price (fast execution during high volume).
• Limit Order: Sets a specific entry price, useful when the chart is spiking and spreads widen.
5. Confirm order and the tokens will appear in your BingX spot wallet.
Practical tip: Meme coins can jump or dump within seconds around political headlines. Starting with small sizes and using Limit orders during sudden pumps helps avoid slippage.
Long or Short MELANIA on BingX Futures
MELANIA/USDT perpetual contract on the futures market powered by BingX AI
1. Open the Futures tab and search MELANIA/USDT Perpetual.
2. Choose Long if you expect price to rise, or Short if you believe the token may drop after hype fades.
3. Adjust leverage based on risk tolerance; low leverage is safer during high volatility.
4. Place a Market or Limit order and set Take-Profit and Stop-Loss levels.
5. Monitor funding rates and volatility; meme-coin futures can move aggressively when volume spikes.
Risk note: Futures magnify gains and losses. Sudden reversals on MELANIA have liquidated both buyers and sellers during news events, so always trade with tight risk controls.
Which Wallets Can Store MELANIA Tokens?
The fastest option for trading is to keep MELANIA in your BingX wallet, which offers instant access for buying, selling, or transferring during volatile price swings. If you prefer self-custody, you can withdraw MELANIA to popular Solana wallets like Phantom or Solflare, or secure it with a Ledger hardware wallet using Solana support. Always double-check you’re interacting with the correct contract before transferring.
Final Thoughts: Is $MELANIA a Good Investment?
MELANIA trades more like a sentiment-driven asset than a traditional crypto project. With no protocol utility, its price movements are tied to media coverage, political headlines, social sentiment, and market speculation rather than fundamentals. The 35% team allocation and reports of high early supply concentration mean token unlocks and large-wallet activity can significantly impact price, especially in thin liquidity periods.
For traders, MELANIA may offer short-term opportunities during news spikes, but position sizing and risk controls are essential. As with all meme coins, volatility cuts both ways. This article is not financial advice; only trade what you can afford to lose.
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FAQs on the Official Melania Meme Token
1. What is MELANIA memecoin?
MELANIA is a Solana-based SPL meme coin tied to Melania Trump’s brand, marketed as a digital collectible rather than a utility token.
2. When did MELANIA coin launch?
$MELANIA memecoin launched on January 20, 2025, just three days after the TRUMP token's launch on January 17 and right before inauguration, driving immediate media coverage and trading volume.
3. How many $MELANIA tokens exist?
There are 1,000,000,000 MELANIA tokens, with a 35% team allocation that unlocks over a 13-month vesting schedule following a 30-day lock.
4. Why is MELANIA token price so volatile?
The MELANIA token price reacts sharply to political headlines, social media hype, and token unlocks, making sentiment more important than fundamentals.
5. How do I buy MELANIA on BingX?
You can buy MELANIA tokens on BingX by depositing USDT, opening MELANIA/USDT, choosing a Market or Limit order, confirming the trade, and using risk controls like stop-losses during volatile moves.